Best Brands For Women Ethnic Wear In India

Best Brands For Women Ethnic Wear In India

Ethnic wear covers all the Indian traditional categories of clothing which are worn by both men and women. It has emerged from Indian tradition, culture, and regions like saree, salwar kameez, lehenga choli, and Kurti for women and dhoti kurta, Kurta pajama, and sherwani for men.

There are a much modern Indian variety of clothes which are a fusion of western and Indian wear and are known as Indo western wear, which is a big hit among the younger generation. Indian ethnic dress brands have brought their amazing creations which have given Indian dresses global recognition.

We are bringing the top 11 Indian women’s ethnic wear brands which you must buy to spruce up your wardrobe.

1. Biba


Biba is a well-known name in every household in India. It has a generous sprinkle of contemporary design elements. The brand provides its customers with trendy ethnic wear at a much-budgeted price.

It has a diverse range of salwar suit sets, ready-made, and easy-stitch both for women in a variety of colors and combinations. The whole collection of Biba gives a fresh vibe and assures that everyone praises you for your trendy choice when you step out flaunting the style you bought.

2. Global Desi

Global Desi

Global Desi is an India-inspired young, colorful, boho-chic brand with global appeal. Any woman who loves lives, and breathes the vibrancy of Indian prints and elements will find it in the label.

Here you will also find a lot of variety of western clothing incorporated with Indian prints and trends. You can find some latest maxi dresses, jackets, crop tops, shirts, tunics, and kurtas along with a lot of bottoms to pair with.

3. FabIndia


Fabindia brings that desi touch to your wardrobe with their ethnic Indian prints and fabric. You will get a lot of variety of western wear with an Indian touch. Fabindia is preserving India’s traditional handicrafts by connecting rural producers to the modern urban market.

At Fabindia you can not only shop for all dress materials for your family but for your home as well. It got a collection of women’s, men’s, and kids’ dresses along with a lot of accessories to choose from, various home products from furniture to food items are also available.

4. Sabhyata

When in a bad mood, wear a Kurti! And what if the Kurtis are affordable too? It is the cherry on the top situation.


Sabhyata promotes incredibly alluring styles that are ingrained in our vibrant culture and customs. The desire to support Indian artistic endeavors has grown significantly over time. Along with that, there is a demand for comfortable clothing that is designed to fit various events and purposes, which is why Sabhyata has given Indian ethnic wear a new dimension by popularizing Kurtis among young Indian consumers.

If you are looking out for brands with affordable ethnic wear then Sabhyata is the one-stop destination.

5. W for woman


W have introduced the concept of ‘Mix n Match’ and provides a complete wardrobe solution to the modern Indian woman. They are providing contemporary Indian ethnic wear in the modernized market, they have some great formal wear Kurtis collection with unique cuts and styles.

They have clothing of 7 sizes instead of 3 sizes as per women’s shape, fits, and size classification. They are sure to become the most preferred fashion brand for modern Indian women.

6. Soch


Soch has been known amongst fashionistas from across the country for having one of the chicest collections of Indian ethnic wear online. Opened in 2005 with one store now they have 124 exclusive brand outlets across 45 cities.

If you are on the lookout for the latest ethnic wear for women and are seriously enticed to purchase your ethnic wear from Soch they have some trendiest online collections of ethnic wear for women.

7. Melange


Melange is a contemporary style brand from a Lifestyle store. In any store in Lifestyle, you will get melange ethnic wear for men and women.

They offer fabulous designs with affordable prices and good materials. It’s purely ethnic and has a huge collection of Kurtis, lehenga, churidar, and dupatta you will love to have in your wardrobe.

Suggested Read: What can Indian Brides do with their Bridal Lehengas

8. Rangriti


Rangriti offers the latest trends in Ethnic Wear For Women who are always desirous of dressing up in style. Ethnic tops for women are luring fashion lovers of every age.

Rangriti store offers contemporary designs in traditional kurtas and tops to cater to the needs of modern Indian women. Rangriti has some mesmerizing hues and elegant cuts that bestow every piece with unmatched grace and beauty.

9. Akkriti by Pantaloon


The Pantaloons women’s wear collection caters to all occasions from workwear to festive wear. The exclusive ethnic wear brands include fusion wear from Akkriti which provides a large variety of ethnic wear to choose from.

10. Aurelia


The brand Aurelia was born in 2009, with an aim to make Indian wear more intriguing, affordable, and easy to wear for modern Indian women. Aurelia re-defines Indian Ethnic by staying in the realm of traditions, yet adapting some modern influences.

11. Shree


Shree is an ethnic Indian wear brand that draws its inspiration from the contemporary Indian woman, who is the ultimate combination of confidence, fearlessness, grace, charm, and a sense of sensitivity that is almost ethereal. Its products will make you look elegant as well as chic.

Suggested Read: 10 Desi Wardrobe Essentials For Indian Women

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Simmi Kamboj

Simmi Kamboj is the Founder and Administrator of Ritiriwaz, your one-stop guide to Indian Culture and Tradition. She had a passion for writing about India's lifestyle, culture, tradition, travel, and is trying to cover all Indian Cultural aspects of Daily Life.